From Motmans Kinesitherapie to ProMove: A Complete Rebranding Journey
Transforming a brand is about more than just a name change—it’s about capturing the essence of a business and presenting it in a fresh, authentic way. When Motmans Kinesitherapie decided to reimagine their identity, they took a bold step forward, evolving into ProMove. This complete rebrand reflects their dynamic approach to movement therapy and their commitment to helping clients lead healthier, more active lives. With a new name, visual identity, and digital presence, ProMove is ready to make a lasting impact in the field of kinesiology and beyond.
Building a Brand That Moves
Our journey with ProMove began by understanding the essence of their work and the message they wanted to convey. We crafted a new name and identity that would resonate with their mission of empowering clients to move better, stronger, and more confidently. “ProMove” captures the spirit of professionalism and progress, aligning with the clinic’s forward-thinking approach.
Bringing ProMove to Life
To fully bring ProMove to life, we developed a cohesive branding package that included everything from logos and color schemes to photography and videography. Each element was carefully designed to reflect ProMove’s commitment to excellence and their passion for helping clients achieve optimal health and mobility.
Our team also created a suite of custom social media templates, ensuring that ProMove’s online presence would be as strong and cohesive as their in-clinic experience. To further support their brand, we designed print materials that maintain a professional and approachable aesthetic, reinforcing their new identity across all touchpoints.
A Modern Digital Presence
The centerpiece of this rebranding project was a brand-new website. Built from the ground up, the ProMove website is designed to be user-friendly, informative, and visually engaging. Visitors can easily learn about ProMove’s services, meet the team, and book appointments—all while experiencing a seamless, modern interface. With a focus on accessibility and responsiveness, the new site ensures that ProMove’s digital experience is as dynamic as their real-world services.